Tuesday, May 12, 2009

Poll: How important is technology, social networking to you?

Connecting with a new audience

Trying to reach broader audiences? Where are you putting your emphasis these days?

Here's an interesting poll you can take part in. It asks artists and administrators where they think the emphasis should be in the coming year. Performing and visual arts organizations are still in the process of experimentation with the digital realm. Some are fiercely focused on their "branding," others are seeking greater networking with a younger audience, and still others have rudimentary websites and still use hard tickets. Where are you? Where are you headed?

This poll demonstrates the current landscape. With many thanks to Mind the Gap blog at Arts Journal for creating it.

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